Job Description: Title: Communications Manager
Location: Remote (within Canada)
Reports to: VP of Philanthropy, Brand and Communication
Type: Full-time, Permanent
Salary: $75,000 to $80,000 Annually
Canadian Feed the Children’s vision is a world in which children thrive, free of poverty. For 35 years, CFTC has been working with local partners in Uganda, Ethiopia, Ghana, Bolivia, and with Indigenous Nations and communities in Canada, to deliver community-led programs that have positive, meaningful, and sustained impact on the health, education and well-being of children and the self-sufficiency of their families and communities. If you share our passion for bettering children’s lives, and you thrive in a collaborative, values-based culture please consider applying for this role.
About this opportunity
Reporting to the VP of Philanthropy, Brand and Communication, the Communications manager is responsible for managing and executing CFTC’s communications strategy to serve organizational priorities, including private and institutional fundraising communications, brand-building and sector, government, public and strategic relationship communications, and programs communications.
In addition, the Communications Manager directly contributes and manages three main strategies to achieve these goals:
- Editorial/content strategy
- Digital communications strategy (including website development and content; e-marketing strategy/content)
- Public (including sector, media, government, strategic relations) engagement strategy
You are a natural collaborator and communicator with a strong understanding of social media platforms, digital communication channels, and how our brand can authentically leverage them to amplify our messaging. You will work with us to continue to evaluate our communications strategies and revitalize our practices to be in closer alignment with our goals for decolonization and reconciliation. You take ownership of your work and have high commitment and integrity. You’re enterprising—you look to draw on others’ expertise and engage with the teams around you, knowing we are greater as a collective.
Editorial Management, Content Collection and Training
- Monitor and stay up-to-date on all CFTC partner and program information via all sources and work with internal stakeholders to identify, research and manage content needs and content development/promotion.
- Lead, engage, develop, and manage a small team of Communications staff. Provide timely feedback, mentorship, coaching and training.
- Refine and execute content collection processes.
Project Management/Planning and Reporting
- Survey and collaborate across all internal key stakeholders to identify and understand needs, plan editorial coverage to meet brand raising, fundraising, engagement and strategic relations objectives, create and execute story collection and curation, and manage workback schedules for individual communications vehicles/activities.
- Participate on cross-functional teams to create/manage communications plans within organization-level projects.
- Recommend and implement improvements and efficiencies to communications strategies, plans, activities.
- Contribute to development of Communications strategic priorities as part of CFTC’s and annual operating plans.
People and Relationship Management
- Provide direction for and oversee the development and execution of the digital, social media, e-marketing plan and editorial calendar.
- Work with Development, particularly monthly and annual giving teams, to coordinate communications activities (on and offline) with fundraising strategies.
- Work with Programs staff and with partners, as a conduit to ensure program and program participant stories, impact and results are communicated to CFTC’s target audiences in the service of our communications and organizational objectives.
Writing/Editing/Publishing/Promotion of Content and Brand Guidelines Compliance
- Write, edit, proof and coordinate publication and promotion of all editorial, website / blog content, online and printed newsletters (e.g., semi-annual thrive!), and other content based on interviews, field and HO research, reports and other sources for specific audiences/purposes per editorial calendar, for both on- and offline channels.
- Leverage / repurpose content to achieve a variety of communications and fundraising objectives
- Work with external vendors to ensure professional design, promotion/advertising, copywriting for all published CFTC content and ensure all communications materials meet the highest editorial standards and CFTC’s brand guidelines.
- Other duties as assigned (detailed job description will be shared during the recruitment process).
Qualifications & Competencies
- Undergraduate degree in Communications, Journalism, or Public Relations.
- Exceptional writing / communications skills developed through practical experience (4 – 6 years) in a marcomm, fundraising or public engagement communications role, with 1 – 3 years supervisory and/or project management experience.
- Capable of creating compelling, relevant content suited to target audiences and strategic goals both on and offline.
- Meticulous eye for spelling, grammar and usage following CP Style Guide and a diligent fact-checker.
- Experience/expertise and knowledge of best practices in communications, non-profit marketing and digital marketing.
- Sound knowledge of Indigenous relations, including the social, political and historical context, including the calls to action of the Truth and Reconciliation Commission of Canada.
- Lived experience in an Indigenous community and knowledge of an Indigenous language an asset.
- Sound knowledge of gender equality and its importance for creating and implementing sustainable community-led programs.
- Commitment to diversity, equity and inclusion, including demonstrated cultural knowledge, sensitivity and awareness of diverse communities.
- Strong organizational and interpersonal skills; strong interviewing skills; capable of identifying essence of a topic/story and developing it to be relevant and engaging for specific audiences.
- Microsoft Office suite, with strong Word and PowerPoint skills, are mandatory. InDesign, Photoshop, other design and digital programs are highly desirable. Familiarity with content management tools and systems, including WordPress, and basic HTML for website content management desirable.
- Enthusiastic participant in the online world and up to date on best practices in the use of social media for engaging, influencing, fundraising and brand-raising
- Accustomed to and takes great pride in meeting deadlines; capable of managing multiple priorities
- Capable of working without direct authority and with tact and good judgment to achieve results
Interested? Please apply by clicking on the below link before December 31, 2022:
We will review the applications on a rolling basis, so we encourage you to apply as soon as possible.
We thank all applicants for their interest however only those under consideration will be contacted. This position will remain open until the successful candidate has been selected.
Canadian Feed the Children (CFTC) is committed to inclusive, accessible and barrier-free employment practices and to creating a workplace that reflects and supports the diversity of our community. We encourage and welcome applications from qualified applicants including members of racialized groups, Indigenous Peoples, women, persons with disabilities, and persons of any sexual orientation or gender identity. Please let us know if you require an accommodation and we will work with you to ensure a barrier-free hiring process. For further information about Accessibility or Accommodation process at CFTC, please contact our People and Culture Department.